Cookie Policy

How we use Cookies

We use cookies, small pieces of data stored in a website browser, across our websites to improve their performance and to enhance your user experience. When you visit our websites, cookies allow us to collect some non-identifying basic information. This includes the total number of visitors, the pages viewed, and other anonymous information. We use this information to make your experience on our website as smooth as possible and to allow us to make any necessary improvements.

Types of Cookie
1. Necessary Cookies

These cookies are essential in order to enable you to move around the website and use its features, such as accessing secure areas of the website. Without these cookies, services you have asked for, like shopping baskets or e-billing, cannot be provided.

2. Performance Cookies

These cookies allow us to analyse how visitors use our websites and to monitor website and campaign performance so that we can provide a high-quality experience and determine how effective our campaigns are. We may also use cookies at times to evaluate our ordering process and make it as customer friendly as possible.

3. Functionality Cookies

Our ordering system is set up to remember what you are purchasing for only one visit. For example, if you are purchasing several gifts, our system will keep track of what you are purchasing while you make your selections. To allow you to keep the items in your basket, we utilise temporary cookies to process your order.

4. Targeting Cookies

These cookies are used to deliver adverts more relevant to you and your interests They are also used to limit the number of times you see an advertisement as well as help measure the effectiveness of the advertising campaign. They are usually placed by advertising networks with the website operator’s permission. They remember that you have visited a website so you can be shown more relevant ads. Send a Cow rarely uses this type of cookie.

More detail on how businesses use cookies and how you can delete them is available at

Google Analytics Shared Data Under Measurement Controller to Controller Data Protection Terms

List of Cookies we collect
Cookie Name Used by Description
__utma Google Analytics Stores the number of visits of a user, the time of their first visit, the previous visit, and the current visit. It does not contain any personal information and is used only for analytical purposes. This information is kept on Google for 26 months.
__utmz Google Analytics This performance cookie stores where a user came from (eg. search engine, search keyword, link).
_ga and _gid Google Analytics Used to distinguish between website users in Google Analytics.
_gat_UA-XXXXXXXX-X (where the Xs are replaced by the Google Analytics ID number) Google Analytics Used to moderate calls to the Google Analytics service.
__unam ShareThis Set as part of the ShareThis service and monitors "click-stream" activity, e.g. web pages viewed, navigation from page to page, time spent on each page etc. The ShareThis service only identifies a user if they have separately signed up with ShareThis for a ShareThis account and given them consent. Checks how long you stay on a site: when a visit starts and ends. It does not contain any personal information and is used only for analytical purposes.
cc_cookie_accept Website Stores whether the user has accepted the cookie message or not.
ASP.NET_SessionId Website Used for authenticating a user's session after logging in. Closes when you exit the browser.
ARRAffinity Website Tells our infrastructure which server to handle the request.
MemberLoggedIn Website A binary flag which stores whether a user is logged in or not.
ai_session and ai_user Website Tracks users as they navigate the website predominately for infrastructure performance insights.
DisplayName Website Keeps track of a donors preferences to show their name during a Direct Debit.

_ct_rmm These cookies are managed by DoubleClick, an advertising platform we use to display adverts. They help us identify which visitors to our website have seen or clicked one of our adverts.
__cfduid CloudFlare Identify individual clients behind a shared IP address and apply security settings on a per-client basis
Facebook Pixel Facebook These pixels are used to remind you about our work on social media after you have left the site.
Third-party Cookies

Some Cookies are not related to the Send a Cow's website. Some of our pages contain embedded content, such as a YouTube video, and you may receive Cookies delivered from these websites. We do not govern the publication of third-party cookies. To understand more about their cookies and privacy statements, please visit the relevant sites.

Some of our cookies will remind you about our work and how you can help after you have left the website. These are the targeting/advertising cookies we use. It is a useful tool for us to retain public awareness of our projects and how they can be supported.